Golden Pages finds a better way

Trade

3 March 2011

Better hits: Golden Pages promises searchers more pay-dirt

Golden Pages has launched the beta version of its revamped goldenpages.ie website, saying it offers richer and more relevant results with “much more detail” than previously. The firm says the upgrade is part of the digital transformation of its website.

Jose Lema, marketing VP Golden Pages’ parent company, Truvo, said the upgrade was an important step “in our strategy to continuously improve the ‘find’ experience for our users.” Lema added: “Our goal is to make it easier and faster for users to find reliable information and connect with the businesses they are looking for.”

The site now offers single and double search boxes, a choice between Yellow or White Pages, and “a hyper local search function”. The site can also show results based on users’ search behaviour and recent searches carried out by others, as well as a topical widget, featured videos and reviews.

 

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Users can now get more information from their search results by hovering their cursor over the name of a business, where a pop-up information box will appear.

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