Women and girls throughout Ireland are being urged to demonstrate how mobile technology impacts on their lives as part of a new online campaign in the lead-up to UNESCO Mobile Learning Week 2015, which will take place from 23-27 February.
The campaign is the brainchild of Irish tech entrepreneur and founder of the Keywords English app Joanna Norton.
For the campaign, Norton is asking Irish women and girls to take a photo showing how they use mobile technology and post it online using the hashtag #MLW2015 stating how their mobile device supports them in their workplace, in family life, in learning, or other aspects of life.
Norton said: “The under-representation of women in STEM (science, technology, engineering and maths) is well-documented at this stage. It is a major problem in Ireland. Here, tech and innovation are hailed as being really key to our future economic success but, at the same time, there are not enough skilled staff available to work in these sectors.
“This year, UNESCO’s Mobile Learning Week is focused on empowering women and girls through technology. I believe one way to do this is to showcase just how we use technology in our day-to-day lives. There’s a stereotype that women aren’t techy or aren’t as keen on using technology as men. I just don’t believe that’s true. I know hundreds of women who use mobile technology in really effective ways every day, and – indeed – who have developed and adapted mobile technology to suit their own needs.”
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