Apple expected to break records with sales of the iPhone 6s and 6s Plus on launch weekend, and they were right on target: The company sold more than 13 million new iPhones in 12 countries, handily beating last year’s opening weekend record of 10 million phones sold.
“Sales for iPhone 6s and iPhone 6s Plus have been phenomenal, blowing past any previous first weekend sales results in Apple’s history,” Apple CEO Tim Cook said in a Monday press announcement.
“Customers’ feedback is incredible and they are loving 3D Touch and Live Photos, and we can’t wait to bring iPhone 6s and iPhone 6s Plus to customers in even more countries on 9 October.”
The new phones roll out in 40 more countries that day, including Ireland, Mexico, Taiwan, Spain, Russia, and Italy. On 16 October, India, Turkey, and Malaysia join the party. Apple plans to sell the 6s and 6s Plus in 130 countries by the end of the year.It’s important to note that China was one of the launch countries this time around, which was not the case last year. The iPhone 6 and 6 Plus went on sale in China on 17 October 2014, nearly a month after hitting US shelves.
But Apple will only be able to include sales through Saturday, 26 September in its fourth-quarter earnings report. Sales from Sunday will be bundled in to Apple’s holiday quarter results, which we’ll hear about in January.
IDG News Service
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