CES: Bieber lends star power to robot launch

Life

13 January 2012

Justin Bieber caused a minor scrum on the floor of CES when he stopped by to launch a dancing robot for Vietnamese toy and robotics designer Tosy.

Bieber looked ready for the spotlight in his Louis Vuitton denim jacket as he greeted fans in Las Vegas. He signed autographs and posed for pictures for about an hour before stepping to the stage to showcase the company’s robot.

The mRobo is designed as a speaker that can also dance to music uploaded from a USB stick. But Tosy seemed not quite ready for the announcement, with at least three microphone failures and a nonworking screen that Bieber was supposed to turn on to start a video of the twirling toy.

Eventually a different screen worked and showed the robot doing a few more dance moves than the actual prototype was able to do. Tosy said the mRobo will be available for purchase this year. The price wasn’t immediately available.

Later, after some more confusion about where Bieber was supposed to be, he abruptly left the stage for good. There was no word on how much Tosy paid to have Bieber appear for the company.

IDG News Service

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