Prof Mark Campbell, Lero

Lero investigates competitive advantages for women gamers

Logitech collaboration to balance understanding of cognitive differences
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Prof Mark Campbell, Lero

25 February 2025

Research to determine if women have cognitive advantages that could help them become stars in the male-dominated esport sector has been launched by Research Ireland centre for software Lero and University of Limerick.

The two-year project, in association with Logitech, aims to establish elite women gamers’ cognitive and gaming abilities.

It is estimated that gamers compete for more than €500 million in prize money annually.

 

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Director of the Esport Science Research Lab and co-principal investigator on the project, Prof Mark Campbell (pictured), said: “Even though e-sports don’t require as much physical effort as traditional sports, there is a dichotomy whereby men feature much more prominently than women at the highest levels of play. Yet most of the video gaming and e-sports research to date predominantly tests male participants, which means we know little to nothing about elite women gamers’ cognitive and gaming performance.”

Principal investigator Dr Adam Toth, added: “This project will continue to grow the capabilities and expertise within the Lero Esports Science Research Lab, utilising bespoke experimental techniques, expert investigators, and high-level processing and analysis tools to identify the attributes of elite women gamers and how we can enhance women’s performance and experience in gaming.”

Dr Toth said the goal of this project is to extend collaborative work between Lero and Logitech in e-sports and break new ground by investigating the cognitive and gaming performance of elite women gamers.

“We will do this by using bespoke hardware and software to capture behavioural, physiological and performance data during professional and amateur gamers’ training and play sessions to highlight any significant cognitive differences between male and female gamers. This data primarily will come from the differing instrumentation of games/gaming devices, and processing and analysis techniques will be employed to assess the cognitive and in-game similarities and differences of elite women gamers compared to their male counterparts,” he said.

The project at the University of Limerick, which will cost close to €120,000, builds on a successful eight-year collaboration between UL and Logitech and will enhance the capabilities and status of the Esports Science Research Lab at the University of Limerick.

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