Industry and academia partner on education for Big Data



21 March 2013 | 0

A new education programme has been launched by a partnership of ICT industry giants and academia that will help business leaders to deal with the surge in data volume, turning the tide of information into insights and intelligence.

Co-designed by EMC and SAP in conjunction with University College Cork (UCC) and the Irish Management Institute (IMI), the new Diploma and Masters in Data Business covers the increasing role that the combination of technology, data, services, economics, innovation, business models, analytics and strategic data management play in the success of an organisation.

The Masters in Data Business is designed for business executives to enable them to understand the technical environment necessary for a data-driven business model, but also for technical managers who seek to increase their contribution to the development of the business.

It is hoped that the new programme can bridge the expected gap between available skills and demand in the area by educating business and IT leaders on the different ways to leverage Big Data and advanced analytics to generate new insights that can drive growth.




Applicants are required to have primary degree and three years’ relevant industry experience, although prior workplace learning will be recognised in the absence of these requirements.

"A key part of the Government’s plans for jobs and growth is our ambition to make Ireland a leading country for Big Data – a sector that is growing at up to 40% per annum," said Minister for Jobs, Enterprise and Innovation, Richard Bruton TD at the announcement. "Ireland is well placed to take advantage of this phenomenal growth, and we are implementing a range of measures, including the establishment of an industry-led technology centre, to realise this ambition. Skills are clearly a pivotal part of this, and the establishment of this MSc programme, in partnership with industry, is a major development. I look forward to continuing to work with industry to develop this crucial sector, and help create the jobs we need."

"The next wave of data-intensive business models will include a major focus on better understanding the drivers for targeting consumers and businesses," said Professor Ciarán Murphy, head of the Accounting, Finance and Information Systems Department, UCC. "This programme has been designed to attract both technical and non-technical business functions, leading to the success of data-focused business initiatives." Professor Connell Fanning, Head of UCC’s School of Economics, said making sense of Big Data would enable it to be harnessed for growth and sustainable competitiveness.

"Data is the raw material for our information society, and Big Data analytics will help to underpin growth in every sector of the global economy. The Masters and Diploma in Data Business will be critical in the development of the next generation of business leaders, whose leadership will be vital in driving a culture of change in how information is seen, managed and exploited in Irish enterprise," said Donagh Buckley, CTO, EMC Centre of Excellence, Cork, and guest lecturer for the Data Business Programme.


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