MacBook

Apple Mac shipments take a beating in Q3

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MacBook. Image: Apple

12 October 2016

Sales of Windows PCs fared better than Apple Macs during the third quarter this year.

PC shipments for the period declined 3.9% compared to the same quarter last year, but Mac shipments dropped by 13%. PC shipments totaled 68 million units, according to IDC.

The declines weren’t as bad as expected, and were roughly 3.2% ahead of IDC’s initial projections, the research firm said.

In the top five PC companies, fourth-placed Apple registered the largest decline. Apple’s Mac sales totalled 5 million units during the quarter, declining from 5.76 million units in the same quarter a year ago.

Many Mac laptops and desktops are due for an upgrade to Intel’s Skylake and Kaby Lake processors. That could grow Mac shipments. IDC’s numbers do not include detachable devices like the iPad Pro.

IDC analyst Jay Chou couldn’t immediately say if Chromebook shipments outpaced Macs. The research firm will tabulate those numbers next month.

Chromebook shipments are growing at a fast rate thanks to their use in education and could surpass Mac shipments some day. IDC expects Chromebook shipments to be sluggish in the fourth quarter, however.

The rate of decline wasn’t as bad for Windows PCs makers, spurred by Windows 10 upgrades and back-to-school season shipments. HP closed in on Lenovo’s spot as the world’s top PC maker. Lenovo beat HP to become the world’s top PC maker in 2013, but HP is looking to regain the crown.

Slower growth in China hurt Lenovo, but HP had shipment gains across all territories.

Lenovo’s shipments totaled 14.5 million units, declining by 3.2%, a 21.3% market share. HP’s unit shipments totaled 14.4 million units, growing by 3.3%, a 21.2% market share. Shipments for third-placed Dell went up by 6.2% to 10.8 million units, while PC shipments for fifth-placed Asus went up 5.2% to 4.7 million units.

IDG News Service

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