ShoreTel and Phone Pulse have signed a three-year deal worth €185,000 with Top Oil to implement a unified communications solution across 30 sites in Ireland.
ShoreTel was one of a number of solutions considered by Top Oil and was chosen based on feedback from the company’s IT and business users. Savings have been made largely through the removal of 18 separate phone systems that were previously in place. Each incurred separate land-line charges and offered no call visibility.
Another benefit of using ShoreTel’s unified communications solution is increased sales conversions. ShoreTel has shown that approximately 30% of calls received are direct sales calls from customers. The system allows these calls to be prioritised and answered by a member of the sales team while routing less time-sensitive internal calls to other staff.
The fuel supplier is also benefiting from the addition of callback, call recording, instant messaging, conference call and e-mail capabilities, which now all run under the ShoreTel platform.
“When we looked at a number of options for our needs, the clear winner was ShoreTel. It’s simply the best unified communications solution in the market. The €40,000 annual cost savings have obviously been hugely beneficial for our business and ensured a very high return on investment,” said Seamus McGovern, group ICT manager, Top Oil.
“Phone Pulse has made the transition to ShoreTel seamless, implementing the solution in just a few weeks and providing on-site training to staff. Now we can route calls easily across our 30 locations and 250 staff. The feedback from customers and staff alike has been very positive. We’re a customer-focussed organisation and our reputation is very important.”
Barry Dillon, regional sales director, Ireland, Middle East and Nordic regions, ShoreTel, added: “Our ethos is around delivering true business value to our customers, and Top Oil is a clear example of this. Aside from the substantial cost savings, the provider has moved to the next level in terms of technology. This has made it simpler for staff and customers.”
David Lang, sales director, Phone Pulse, said: “For Top Oil, we integrated ShoreTel into its management systems and doing so has enabled the company to deliver an enhanced service to all of its customers. The solution has radically reduced their communications costs and had a direct positive impact on sales.”
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