Research released by Microsoft as part of its Data Privacy Day 2012 campaign has put Irish people tops when it comes to being sceptical about the benefits of the digital world.
A survey of 5,000 people in the US, Canada, Germany, Spain and Ireland revealed that whilst 91% say they have done something, at some point, to manage the way others perceive them online, only 44% actively think about the long term consequences that their online activities can have on their and others’ online reputations.
Almost half (49%) of Irish respondents said they thought actively about the consequences of online activities. Irish Internet users also scored the lowest (15%) in believing they had full control over their online profile, but were the most likely to share information about their jobs (30%).
Asked if a friend or family member has posted something about them that had a positive or negative influence, the majority of Irish users said the highest positive impact to their online reputation came from posting a comment on a social networking site (82%).
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