
Financial management start-up top of class at Learnovate, AWS EdTech Accelerator
HedgeHog Financial Wellness has been announced as overall winner of this year’s AWS EdTech Accelerator, run by The Learnovate Centre in Trinity College Dublin, with the support of Amazon Web Services (AWS). The company will receive $100,000 in AWS cloud credits.
Ten start-ups were selected to join the eight-week programme, and received support and mentoring on building a digital solution to address a learning need or problem.
Judges said HedgeHog stood out for its evidence-based approach to a critical global issue: the spread of financial disinformation among young people.
Through its interactive financial wellness workshops, HedgeHog helps students provide a strong foundation for financial literacy that is inclusive, practical, and scalable.
The judges praised the start-up for its clear global relevance, thoughtful pedagogy, and potential to create lasting societal impact by equipping the next generation with the confidence and tools to make informed decisions in an increasingly chaotic financial world.
Learnovate Director Nessa McEniff said: “We are delighted to announce HedgeHog Financial Wellness as the winner of this year’s AWS EdTech Accelerator. The programme attracted exceptional start-ups with innovative ideas in the learning space, reflecting the vibrant EdTech community in Ireland. With this Accelerator, Learnovate continues to provide expertise and support to the growing and vibrant community of edtech start-ups in Ireland.”
Stephen Bonney, edtech account manager at AWS said: “The AWS EdTech Accelerator is an intensive programme designed to accelerate Ireland’s most promising education technology start-ups. By combining AWS’s cloud expertise with specialised EdTech mentoring, we’re helping Irish founders build scalable solutions that transform learning.”
Caitlin Hafer co-founder, HedgeHog Financial Wellness, said: “Winning the AWS EdTech Accelerator is an incredible milestone for HedgeHog. The $100,000 in AWS cloud computing credits is a game-changer – giving us the tools to grow faster and smarter. More than that, it’s a huge vote of confidence in what we’re building at HedgeHog. It’s a powerful validation of our mission to make financial wellness education accessible, practical, and free from guilt and confusion. Young people today face a flood of misinformation about money online. We’re here to give them the clarity, confidence, and real-world tools they need to navigate it. This win means we can keep doing that work, on a bigger scale, and help more students feel capable and in control of their futures.”
The other nine companies who were successful in making it onto the accelerator programme were: Future Learning, Rocket Learning Rewards, Mantra Strategy, Anytime Creativity, IntegrityIQ, Cobblestone Learning, iAir Academy, ScenarioWorx and WorkJuggle.
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