Vconnecta announces first US customers
25 April 2014 | 0
Cork-based start-up Vconnecta has won its first customers in the United States. The company’s voter relationship management software Ecanvasser will now be used by the Republican party for six Nevada candidates in June’s Congressional election.
Ecanvasser can be used to map constituencies by analysing local demographic data and the voter register to identify areas of support. It can also be used to capture demographic information, change campaign routes in real time and manage correspondence with constituents.
Ecanvasser has already been widely adopted in Ireland and is being used by Fianna Fail, Fine Gael, the People Before Profit Alliance, the Socialist Party and Independent candidates in their current election campaigns.
Vconnecta founder Brendan Finucane said: “As an Irish start-up in the US political technology market we’re competing with ‘household names’ there such as NationBuilder, Organizer, and NGPVan, which are often over 10 times our size. But the rollout of our initial user base in Nevada proves that our technology is capable of meeting the needs of the major US parties, and the agility of our development team and API mean that we can pivot to explore new markets in a fraction of the time that larger organisations could.
“These first few sales in the US represent a big step forward in us asserting a presence there; and it’s a market we’re particularly excited about.”