Redeem&Get targets US market

Trade

22 June 2012

NDRC-supported start-up Redeem&Get is targeting business growth directly in the US with the launch of a new product for online daily deal marketers.

Deal Manager Pro, a brand new system for online marketing professionals which the company describes as ‘Google adwords certification for daily deals’, a stamp of approval that showcases knowledge of the latest tools and best practice techniques.

Redeem&Get works for any business from high street retailers to product suppliers, hotels, gyms or restaurants among others. It offers the tools to self manage customer and deal volumes and to turn customers into repeat business. For example, a hotel or restaurant can book daily deal guests and manage volume uptake appropriately.

Since it started business in 2011, Redeem&Get has processed over €1.6 million worth of voucher redemptions through its systems.

Redeem&Get CEO Gene Murphy said: “With daily deals now a substantial part of the marketing mix for local merchants, online marketing professionals need to be better equipped to provide the right strategies and management for these merchants.

“One of the greatest problems facing merchants that run daily deals, is the sheer number of new customers a daily deal can bring to their front door, which can be overwhelming. Redeem&Get is already enabling merchants to manage all of these new customers.”

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