Compliance practitioners unconvinced of AI
A survey from the Compliance Institute has found that almost one fifth (18%) compliance experts in Ireland’s financial service organisations believe that the risks of AI outweigh the benefits of the technology.
The poll of 175 compliance professionals working primarily in Irish financial services organisations nationwide on their attitudes towards AI.
According to three in five respondents, Ireland’s perennial problem of consumer inertia could be tackled head-on by effective use of AI. They believe that through the technology’s identity verification and data capture capabilities, the amount of time it takes to safely and securely onboard customers for banking and other financial services could be significantly reduced, thus making it easier for consumers to shop around and switch – and in turn pocket valuable savings.
Michael Kavanagh, CEO of the Compliance Institute, said: “When it comes to the AI’s risk-benefit ratio, our survey found that for almost half [45%] of the compliance practitioners asked, the jury is still out. However, most have confidence in its ability to drive change for the better when it comes to consumers and switching.
“It has long been accepted in Ireland that a general apathy and lack of proactivity when it comes to consumer behaviour around financial products and services costs the public thousands of euro every year. In Ireland, people very rarely switch banks or shop around for financial products and are slow to move insurers, with recent Central Bank research showing that only one in four people switch their car or home insurer when renewing their policy.
“It could be that the correct use of AI could actually benefit consumers by significantly reducing the amount of time and effort consumers have to put into doing things like switching banks or insurers.
The Institute said, however, that the depth of the concerns revealed in the study around AI – and the potential for the technology to cause harm – should not be underestimated.
Kavanagh added: “Some of these concerns relate to privacy and misinformation issues, the potential of the technology to lead to job displacement, or even the risk of AI-altered images and videos disrupting the democratic process. This is why strong regulation in this area is so important and why the recently approved EU AI Act is so necessary.
“This regulation should ensure that AI systems are designed, developed and deployed in an ethical and trustworthy manner and that the fundamental rights, health and safety of the individual are protected while promoting responsible innovation.”
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