Windows head Steven Sinofsky exits Microsoft

Trade

13 November 2012

Steven Sinofsky (pictured), the executive in charge of Microsoft’s Windows 8 operating system, is leaving the company. The departure, confirmed yesterday, has been seen by some analysts as evidence of dissatisfaction with early sales of the operating system.

Sinofsky was the public face for Windows 8 and its Metro (later rechristened ‘Windows 8 UI’ after a claim by a German retailer) interface, posting constant updates in a Windows 8 blog that charted its development.

Sinofsky’s departure is effective immediately, and Windows 7 lead engineer Julie Larson-Green has been appointed to lead all Windows software and hardware engineering. CFO Tami Reller will take on the added duty of managing the business side of Windows.

Microsoft didn’t say why Sinofsky left. In a statement, CEO Steve Ballmer thanked him for his work and added, somewhat ambiguously, that the company must "continue to drive alignment across all Microsoft teams, and have more integrated and rapid development cycles for our offerings."

 

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According to the All Things D blog, there was growing tension between Sinofsky and other members of the Microsoft executive team, who didn’t see him as enough of a team player. Microsoft’s official position is that the decision was a mutual one.

"It is impossible to count the blessings I have received over my years at Microsoft," Sinofsky said in a statement. "I am humbled by the professionalism and generosity of everyone I have had the good fortune to work with at this awesome company."

Analysts speculated that the reasons for the split could include dissatisfaction with early Windows 8 sales and customer feedback, as well as Sinofsky’s reportedly difficult personality.

"An organisation will only stick with that sort of disruption for so long and only huge success makes putting up with it worthwhile," Gartner analyst Michael Silver said via e-mail.

He added that Microsoft has so far been quiet about the sales performance of Windows 8 and of the company’s Surface tablet, whose first models run a version of the OS called Windows RT designed for devices with ARM chips.

Al Gillen, an IDC analyst, said Ballmer and the board may be second-guessing some bold bets Microsoft made with Windows 8, such as its radically-redesigned user interface.

The new UI uses square and rectangular tile icons to make it better for touch screens, such as those in tablets, and has a very different navigation scheme.

It could be that a critical mass of enterprise customers have given it the thumbs down, even though Windows 8 users can call up a traditional desktop UI, Gillen said.

"Frankly, that UI is enough of a paradigm shift that many enterprise customers will avoid the product for that reason alone," he said.

It wouldn’t be surprising for Microsoft to make a point of converging the UI technology of Windows 7 and Windows 8 in the next release of the OS, he said.

IDG News Service

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