New golf app eases learning pain

Shane Lowry (right) launches the Simply Golf app, with Irish PGA Teaching Professional Bernard Quigley (left) and Simply Golf CEO Colm Daly.



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10 March 2015 | 0

A new smart phone app called Simply Golf aims to make the game more accessible for learners and pros alike by making it easier for both to connect with each other, breaking down traditional barriers.

“We are very excited to bring this new product to the market,” said Colm Daly, CEO, Simply Golf, “in an attempt to break down the traditional barriers to learning the game of golf and make the game more accessible to the masses.  Our mission is simple: to change the way the world learns the game of golf and to make it easier for the average golfer to get better at golf.”

The app connects the golfers with golf professional in their locale with geo-location technology, showing availability and other information to facilitate booking golf lessons. The platform also provides a business management solution for golf professionals around the world, which, say the developers, will dramatically increase their revenue streams.

The app was launched by Shane Lowry, who has been appointed as a brand ambassador for Simply Golf.

“I’m really excited to be involved with an Irish company whose sole aim is to grow the game of golf across the world,” said Lowry. “Golf is a game that can be difficult for people to get into. The Simply Golf app makes it easier for non-golfers to take up the game of golf, and for golfers to improve their game.”

“Whether you are a Tour pro playing at the top level of the game, or a 24-handicapper who only plays a few times a year,” continued Lowry, “we all have one thing in common — we have more fun when we play well. Every amateur golfer that I play with would enjoy their golf an awful lot more if they got some lessons and had a few solid pointers about their golf game. Simply Golf makes this possible.”

Simply Golf has ambitions to break into the lucrative US golf tuition market, estimated to be worth around $1 billion a year.

“We are very proud to kick off the global launch of the Simply Golf product in Ireland before entering the $1 Billion US golf tuition market this summer,” said Daly. “We then plan to provide the Simply Golf product to the estimated 54 million golfers worldwide by expanding to other international markets in 2016.”

The app is initially available in Ireland for iOS via the App Store. An Android version is currently in development and will be available in the coming weeks. US availability is scheduled for later in the year.

“To launch Simply Golf in Ireland, we are offering 1,000 free golf lessons to the first 1,000 people to download the app and book a lesson,” concluded Daly. 

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