Newly launched division of the Irish ‘green’ cement manufacturer Ecocem, EmissionZero is a new facility for consumers to assess and manage their carbon footprint. The website offers the opportunity to measure, reduce and offset the carbon dioxide created by a user’s home, car miles or air miles.
The carbon offsets are validated and verified to the highest applicable standard, the Voluntary Carbon Standard, by the independent, UN accredited auditors SGS. Generated through the production of low carbon cement in Ireland, each of these offsets represents a reduction in CO2 of one tonne.
For every tonne of ‘green’ cement that Ecocem produces, it eliminates the emission of approximately one tonne of CO2 through the displacement by the construction industry of traditional cement. The use of Ecocem’s green cement permanently displaces the carbon that would have been embodied in buildings and other infrastructure and thereby creates carbon offsets.
EmissionZero has also been working with Irish businesses to reduce their impact on the environment, according to their environmental policy of “measure, reduce and offset”. Clients include Google, retailer Hughes & Hughes and events like the Electric Picnic and the Irish Sustainable Building Show, among others.
Conor O’Riain, Business Development Manager of EmissionZero commented: “The EmissionZero team aim to provide entities in Ireland, be it a business or an individual, with the tools and information to reduce their impact on Climate Change.”
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