Machine to machine

LogMeIn creates CMS-like platform for Internet of Things

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5 May 2016

Boston-based LogMeIn believes 2016 is a year of transition, as organisations move from exploring the Internet of Things (IoT) to the executing IoT initiatives. The company says its Xively connected product management (CPM) platform will accelerate that transition.

“IoT is complicated,” says Ryan Lester, director of IoT at LogMeIn’s Xively IoT division. “Connected product management should be easy.”

The next generation of the Xively CPM Platform is an application suite intended to eliminate the need for IT function undertake do-it-yourself IoT projects to connect and manage devices. Lester likens it to the way modern content management systems (CMSs) streamline the process of adding and updating content to websites – once a much more manual task.

“For us, the CIOs we talk to, when you approach IoT and connecting your products, you want to spend time on those things that are a long-term differentiator to your customers or business,” he says – things like apps, customer experiences and business models. “Spend time on those things and spend less time on building specific databases, cloud architectures and security protocols for managing the connection to and from the device.”

“There is a complex and unique set of challenges associated with launching and supporting an IoT connected product – many of which fall outside the core competency of a traditional product company,” Paddy Srinivasan, general manager, Xively by LogMeIn, added. “While many set their sights on a DIY strategy, they are finding that the cost and man hours associated with building, launching and running a connected product business can be overwhelming at best and a failure at worst.”

The new release of Xively is a unified system of record that provides a real time view of connected products in market, including product details, trend data, product health, connectivity status, device location, firmware versions and events associated with the product. Dashboards provide product management, development and service teams with the data they need to run a connected business.

Features include:

  • Universal user and device management. The platform can manage users and devices associated with connected products, regardless of the underlying IoT connectivity platform, whether home grown solutions, Microsoft Azure or Amazon Web Services (AWS).
  • One-click Salesforce app and Heroku add-on. The platform provides out-of-the-box integration with Salesforce, allowing a real-time view into the health, status and other key product details of a customer’s actual product from Xively into a customer record screen in Salesforce. Additionally, connected products can be set to trigger automatic Salesforce tickets in case of malfunction or to ship replenishables. Xively product data can also be delivered with one-click into Heroku to allow for rapid app development and new user engagement.
  • Xively Product Simulator. The product simulator helps companies model and test connected product features, create rules to determine data flow and integrate with third party systems and customer interaction to validate business models, use cases and the ability to build business processes around a connected product.

IDG News Service

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