Figma and Adobe shares fall after Anthropic releases design tool
The share prices of design specialists Adobe and Figma took a hit of 1.5% and 6.9% last Friday as Anthropic published Claude Design, a new tool that turns text prompts into finished images.
Shortly after the well-received release of Opus 4.7, Anthropic is launching its first design tool, which for now is only available to subscribers via its Web app.
Users have responded positively because Design appears to meet its creators’ quality thresholds. In other words: Design can compete with services such as Lovable, Replit, Canva and fellow disrupter Google Stitch.
Design is primarily aimed at people without a design background, from private individuals to, for example, product managers, who want to move quickly from an idea to a presentable result. Users describe their vision in natural language and Claude generates a first version. Adjustments can then be made directly or via additional text, without having to open a separate design application. The results can be exported as PDF, URL, PowerPoint, and transferred directly to Canva.
Users can also upload their own design systems to Claude Design, for example their Figma designs.
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