Feedalpha, Walton Institute team up to slash carbon footprint of artificial intelligence
Carlow-based AI company Feedalpha is spearheading a collaboration with Walton Institute, the research institute in South East Technological University (SETU) on a new initiative designed to revolutionise digital content generation, while addressing the sustainability concerns of AI scalability.
The GreenSphere project represents a bold step forward in Ireland’s digital innovation landscape, combining the industry expertise of Enterprise Ireland’s Feedalpha with Walton Institute’s advanced research capabilities to create energy-efficient, high-performance AI solutions for SMEs.
“AI is now at the heart of everything we do – transforming how we learn, work, make decisions and connect with one another,” said Gary Evans, CEO, Feedalpha Group. “At Feedalpha, we’ve seen firsthand the game-changing power and rising energy demands of current AI systems. Partnering with the Walton Institute, we’re building more than just a next-gen language model: we’re creating a versatile, energy-efficient AI platform that can drive smarter analytics, real-time automation and personalised experiences for SMEs – while drastically cutting carbon emissions.”
Through GreenSphere, Feedalpha contributes knowledge of client needs and digital strategy, while Walton Institute brings deep research expertise in meta-learning and federated AI architectures, and green computing and energy-aware algorithm design.
The began with a Digital Maturity Assessment through Entire European Digital Innovation Hub in May 2024 and progressing through two Enterprise Ireland Innovation Vouchers with the ICS Technology Gateway at Walton Institute, which laid the foundation for a bespoke AI development framework. These early-stage successes created the opportunity for a successful application to the Enterprise Ireland Innovation Partnership Programme.
“Our work with Feedalpha exemplifies how Ireland’s research ecosystem can support indigenous tech companies to innovate responsibly,” said Liam Fitzgerald, ICS Technology Gateway manager at Walton Institute. “GreenSphere is not just a project – it’s a model for how AI can serve both business and the environment.”
GreenSphere promises to set a new standard for green AI in content creation and serve as a replicable model for SMEs striving to integrate advanced technologies without compromising sustainability.
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