Samsung Ireland

AI predicted as most influential technology in next five years

Samsung Ireland unveils survey results on Irish consumers' attitudes toward technology
Trade
Photo by Cottonbro Studio via Pexels

21 December 2023

Samsung Ireland has released findings of a nationwide survey aiming to look into Irish people’s attitudes toward technology. Coinciding with the launch of their foldable smartphones, Samsung Galaxy Z Fold 5 and Z Flip5, the research explored technologies that have ‘flipped the world on its head’ in the last five years and into the next five.

When asked which technology people believed had ‘flipped the world on its head’, mobile devices came out at 63%. While 40% said social media, only a quarter of respondents voted for wearable devices, such as wireless headphones and smartwatches.

When contemplating future trends, 68% of respondents believed AI will be the leading technology influencing the next five years, with automation ranking second at 48%.

 

advertisement



 

Additionally, 27% recognised mobile devices as the most impactful technology in the next half-decade, underscoring the ongoing significance of mobile phones.

Regarding mobile device purchases, 59% of Irish respondents prioritised battery life, 41% considered cameras crucial, 43% emphasised device durability, and 35% prioritised device integration.

Staying in touch with friends and loved ones remained the foremost use for personal devices, cited by 68% of respondents. Additionally, 42% mainly use mobile phones for social media consumption, while 23% focus on streaming services. Sixty-four percent believe their personal mobile device has enhanced productivity in the last five years. Hybrid use is prevalent, with 32% managing their entire life on their phone, and 34% balancing work and leisure equally.

Quentin Doran O’Reilly, head of product management, Samsung Ireland, said: “It is fascinating for us to see the kinds of technology that have influenced consumers over the last five years and to map where trends are heading.

“At Samsung we are constantly listening to our customers and investing in innovation to ensure our products are in line with the latest needs of consumers as well as the latest emerging technologies. Irish consumers are holding onto their phones for longer than ever before, so we have a duty to make products that last, that can withstand the demands of everyday life, and are as versatile and secure as possible.”

Paul Toland, head of sales, Samsung Ireland, said: “Mobile devices are one of the most important purchases you will make because they’re such an integral tool to our daily lives. Few other possessions work as hard as the phone in your pocket: always on, always with you, and necessary for nearly every aspect of our daily lives. We are proud to see that our latest foldables fit the needs of Irish consumers. The ability to open multiple apps on the phone screen at once ensures they are perfect for helping productivity when we are multitasking, as well as being the ideal device for photography and gaming.”

TechCentral Reporters

Read More:


Back to Top ↑