Storm Technology, TAS Group announce SaaS partnership

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Francis O'Haire, DataSolutions

Solution integrates Dealmaker with Microsoft Dynamics CRM



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28 February 2012 | 0

Storm Technology and The TAS Group have partnered to launch Ireland’s first fully integrated Microsoft Dynamics CRM and Dealmaker sales effectiveness solution.

The new software will provide benefits of Dealmaker’s sales performance automation software and proven sales methodology from The TAS Group, with Microsoft’s Dynamics CRM software. The solutions have been shown to help organisations accelerate the sales conversion process by 50%, improve team and individual quota attainment by 21% and 54% respectively and lower the cost of sales by 10%.

Karl Flannery, MD of Storm Technology, said: "This is a very exciting time for us and for our clients… we have worked hard to find technologies that would help our clients transform these concepts into bottom line benefits. The integration of Dynamics CRM and Dealmaker now makes that possible."

Donal Daly, CEO, The TAS Group, said: "Offering Dealmaker software with Microsoft Dynamics CRM fills a real need for companies seeking to improve their sales effectiveness. It has been repeatedly proven that integrating Dealmaker into a company’s CRM delivers increased revenue performance. Our partnership with Storm Technology enables us to deliver very real, positive benefits to customers in a single, integrated solution."

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