FoodCloud has been named the winner of the second Google Adopt a Startup Programme.
The social enterprise, which brings food businesses and charities together, beat off competition from seven other finalists to win the top prize of €10,000 in Adwords credit.
Second place and a prize of €5,000 in Adwords credit went to Restored Hearing, which provides a clinically-proven solution for chronic tinnitus and hearing problems. Bizimply, a start-up that focuses on the management of staff in the service industry, came in third and picked up €3,000 in Adwords credit.
Each finalist also received free credit for their first year on Google Apps for Work which includes Gmail, Drive, Docs, Calendar and Hangouts.
This year’s programme took in a total of 20 start-ups for a 90-day programme of mentoring sessions with to help them develop and execute digital marketing strategies. This was whittled down to eight teams who went forward to a final round of pitching to a panel from Google Ireland’s senior management.
Paddy Flynn, head of Google Ireland’s start-up programme, said: “This year’s Adopt a Startup programme was a resounding success and it was amazing to see the talent and entrepreneurship shown by all 20 participants, in particular our eight finalists. There was such a high standard that it made for some very tough judging. “
Foodcloud founder Iseult Ward said: “This was such a fantastic opportunity for us and the experience we got from working so closely with Google experts on their products and platforms will be invaluable to us going forward as we continue to support charities in using surplus food donations.”
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