A company that has developed a cloud-delivered channel enablement service has been awarded High Potential Start-Up (HPSU) status and funding from Enterprise Ireland.
Channel Mechanics was founded by a team experienced in channel operations and sales and provides as a service channel capabilities to manufacturers that use distributors and resellers in the sales and marketing of their products and services. The company, with offices in Galway and Surrey, was given HPSU status by Enterprise Ireland due to its innovative solution and high growth potential.
"We're delighted with the investment and ongoing support we've received from Enterprise Ireland," said Andy Simpson, co-founder and CEO, Channel Mechanics. "To be viewed as a start-up with such high growth potential and receive such significant investment and support shows that we've developed a truly exciting new solution for the marketplace. We're a senior team with enormous amounts of experience working in the channel, and the solution really is the brainchild of these years in the industry. We believe we have pinpointed a ‘pain-point' within the market and we have something that takes advantage of new cloud based technologies to take issues away and revolutionise the way manufacturers manage and implement channel campaigns."
"The Channel Mechanics team has vast experience of channel issues, and their product offers something unique that promises to improve sales channel processes dramatically," said Greg Treston, manager, High Potential Start-Ups and Scaling Division, Enterprise Ireland. "We think that this product will appeal to many of the world's leading manufacturers and we see Channel Mechanics as a candidate for rapid growth with the potential to create quality jobs in Ireland."