Three has signed a deal with x-Mobility to act as a mobile virtual network aggregator (MVNA). The agreement will produce a white-labeled branded mobile virtual network operator (MVNO) service for brands wishing to enter the mobile space in Ireland.
The deal will see new MVNO partners enter the market using Three's network its network via x-Mobility over the coming months.
The service from x-Mobility provides everything a company needs to set itself up as a new MVNO, targeting its own distinct customer base. It's services will include network branding on handsets; billing and customer care support; operations support; and phone number portability.
Eoin MacManus, commercial director, Three said: "We at Three are delighted to partner with x-Mobility and to offer their service on the Three network. This will provide a rapid and cost effective solution for established brands and new entrants alike to launch an MVNO with Three via x-Mobility, whilst leveraging our high quality network infrastructure."
Wayne Myers, CEO, x-Mobility, said: "This is the culmination of a lot of hard work and planning, but now we have launched we're able to help even more brands that want to launch an MVNO service within 60 days and at a fraction of the cost of the traditional, direct route."
x-Mobility and Three are currently working with a number of brands that will be launching their own MVNO service shortly on the Three network.
TechCentral Reporters