Blogs | BILLY MACINNES:
It's blindingly obvious to most people who live here that the Irish market is not as big as the UK's. You would also hope it's blindingly obvious to most people who live anywhere else.
The most common unit of measurement people in Ireland deploy to give an idea of the scale of the local IT market to people outside the country is to compare it to Manchester. To keep things simple, Ireland is one Manchester. It's surprising how often though, companies from outside Ireland are guilty of failing to grasp the true size of the Irish market.
This can manifest itself in a number of ways. One of the most blatant, though often unremarked, are the targets set by vendors for their various accreditations. A platinum or gold accreditation in the US (or the UK for that matter) has revenue targets and staffing requirements attached to it that have no relevance to markets like Ireland. And yet companies in Ireland often have to achieve conditions which are, given the size of the market, far more onerous than for their counterparts in much larger countries.
So it's interesting when a vendor recognises this fact and changes its certifications to reflect the local market. Kevin Bland, C...